Alex Crowther was this week’s guest on Success Profiles Radio. After 30 years as a global advertising executive, he developed Complex Regional Pain Syndrome (CRPS), which is the most painful disease known to medicine. He studied the neuroscience of pain and discovered a modality called Pain Coaching, which he believes has saved his life.

He is the CEO of Pain Academy where they train people to help the 70-75 million Americans living with high-impact chronic pain and illness. His upcoming book is called, Reframing Pain: Understanding Pain in Everyday Terms, and it explains how pain works in the brain and body, and how anyone can influence their own pain experience.

We talked about how redefining pain can impact your life and career, how affirmations can help you deal with pain, overcoming extreme adversity and rebuilding your identity, and how finding your purpose can help you view stress more constructively.

In addition, we discussed how finding alignment can heal you, practical tools to deal with chronic pain every day, the career path to Pain Coaching, and examples of successful clients.

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