Behdad Jamshidi is the Founder of CJAM Marketing Connector, a company that is a matchmaker for clients and marketing agencies who need each other. In the past seven years, he has met with and assessed over 1000+ marketing agencies and vetted them down to a lean 100 preferred partners across all marketing niches.

We talked about how not all marketing agencies are alike, how he became a marketing broker, what it takes to be a great business matchmaker, knowing when hiring a fractional CMO is a good idea, and examples of things he helps clients with.

In addition, we discussed various marketing methods such as PPC and SEO, creative marketing such as branding and photography, app and web development, and the mindset required to successfully work with a marketing agency.

Finally, we discussed questions you should ask a marketing agency before hiring them, red flags to look out for in the vetting process, and using core values to build your company culture.

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