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Paying it Forward is not a new concept to individuals and social organizations, but it is  one of the best examples of viral marketing that can benefit professionals and business owners. Paying it Forward is about entrepreneurs helping entrepreneurs. We've all learned lessons in life both personally and professionally. Why keep those hard lessons learned to ourselves? Why not pay it forward to help others save time, money and live a fuller and happier life?

Each week a new guest will be interviewed by Josephine and they will share the lessons they learned not only from their mistakes and challenges, but from their success as well. One paying it forward lesson learned can help another company grow which results in a win win situation for both the recipient and the business person who pays it forward!  The recipient gets to grow their business with all the tricks and tips passed forward and the experienced entrepreneur gets that "feel-good-feeling" knowing that their heart feels lighter because they genuinely helped someone else.

Josephine first started paying it forward after the death of her first husband/business partner. Only six weeks after his death, she founded The Jerry Cantwell Brain Tumor Foundation which raised $100,000 for brain cancer research. "I couldn't just sit around and do nothing. I wanted to make a difference-even if I helped just one other person-I knew it would make my heart feel lighter." says Josephine.

Years later after getting remarried and starting a family, Josephine again paid it forward by inventing a product that would help other moms protect their children from potentially harmful microorganisms that lurk in public places. On her first trip to a public restroom with her potty training son, she was horrified what a toddler could touch in a matter of seconds. Josephine was always a problem-solver and the idea for "gLovies®" was born. So, translating her business skills into her job as a stay-at-home mother, Josephine founded My Mom Knows Best, Inc.

Josephine Geraci is a former Wall Street executive. Her extensive professional experience includes senior level marketing positions at top financial institutions and she was also instrumental in helping to establish Lionheart, Research, Inc.

Join Josephine Geraci on Wednesdays at 10 a.m. EST on Toginet for in-depth discussions with her Paying it Forward guests - and find out how to join in the entrepreneur-to-entrepreneur Paying it Forward success!

Want to be a guest? Please e-mail or call 888-445-6843.

Kathleen King Founder and Owner of Tate's Bake Shop

The Lady Beind America's Best Chocolate Chip Cookie

Kathleen King, founder and owner of Tate's Bake Shop, began baking when she was just eleven years old, selling small batches of her crisp, buttery chocolate chip cookies off of a fold-out card table on North Sea Farm, her parents' Long Island farmstead.

In 1980, when she was only 21, Kathleen rented a space her mother spotted and opened her first bake shop. She developed a full line of traditional American baked goods, perfecting every recipe herself and baking each dessert from scratch. Named after her father, Tate's Bake Shop is the result of Kathleen's love of baking and keen eye for quality.

Voted the Best Bakery in the Hamptons for many years, Tate's Bake Shop is a destination for locals and tourists alike. Kathleen's personality is in every inch of the store, from the fresh flowers to the carved wooden tables. "People feel very comfortable coming here," Kathleen says, "and that's part of the experience of coming to Tate's Bake Shop. It just goes with chocolate chip cookies and apple pie." With a community of loyal customers and lines that stretch out the door, Tate's Bake Shop is, as the New York Times noted, "worth putting miles on the odometer."

Kathleen continues to raise the bar for herself and the baking community with her award-winning desserts. The recipient of the 2011 Gold sofi Award for Best Cookie, Kathleen's all-natural cookies are sold in gourmet retailers nationwide. As a follow-up to The Tate's Bake Shop Cookbook (St. Martins Press, foreword by Ina Garten), she released her latest baking book, Baking for Friends, in 2012. Baking for Friends offers over 120 scrumptious recipes, along with time-saving tips for the at home baker.

Combining the best of ingredients and a passion for baking, Kathleen King's desserts are truly an American tradition.
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David Brier multi-Award-Winning Brand Strategist



David Brier is a multi-Award-winning brand specialist whose work has been featured in the New York Times, Forbes, Adweek, INC, Fast Company and numerous other publications.

With over 350 international awards, he has designed brands for nearly every industry including Grammy-winning cellist Eugene Friesen and vocalist Bobby McFerrin as well as the New York City Ballet.

With over 700,000 views worldwide online of his Slideshare presentations on Branding, David is one of the leading specialists in branding and rebranding helping companies turnaround their brands or reclaim lost ground in today’s fast-moving business world.

Fans of the hit TV show Shark Tank will appreciate that one of the stars and investors of that show, Daymond John, wrote, “David Brier is brilliant with branding.”

A native New Yorker, he is known for his quick wit and his keen insights that cut throughout the clutter to help companies defy gravity and rise above the noise.

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How One Community Comes Together To Support A Family In Need

Today's show talks about how Bill Cardone, a sceintific director of a  Long Island pharmaceutical company was diagnosed with a brain tumor and how his family has been coping with the illness. Bill's wife, Sue Cardone Pays It Forward to you with life lessons she's learned during the past 20 months.  Guest Celeste Pezzano discusses how the community has put together a fundraiser to help the Cardone family duing this very difficult time.

Cardone Family Fundraiser Details:

Date: Friday, June 13, 2014

Time: 5:00-7:00 pm

Place: Cold Spring Harbor Fish Hatchery - 1660 Rt 25A Cold Spring Harbor, NY 11724



Bill Cardone Reaches for Bell to Signify Completion of Treatment

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Allen Vayesberg Founder of School of Human Potential, Author, Motivational Speaker, Life Coach



Allen Vaysberg is the founder of School of Human Potential and a successful entrepreneur who within the IT consulting industry
built several multi-million dollar businesses.  Although he was living the "American Dream", deep inside he knew something needed to change because even with all his successes, he still felt unfulfilled. Thus he began his transition away from IT.

He discovered that in order to live a fulfilled life he needed to pursue his soul's purpose. By taking charge of his destiny and following his dreams Allen finally found peace and felt complete. Today he inspires individuals to live their essence and assists them in re-calibrating their lives. He does so through many different mediums including his coaching practice "Recalibrate Your Life".

Allen is a Motivational Speaker, Syndicated Talk Show Host, Life Purpose Coach and Best Selling Author. His weekly radio program "School of Human Potential" brings guests ranging from Lisa Williams to Yakov Smirnoff and everyone in between.

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Francine Tesler Psychic Medium

Live show Wednesday April 16th 10 AM est internet radio show Paying it forward with Josephine Geraci Feel free to call in and ask Francine questions  at 903-787-5880903-787-5880.

Everyone has a psychic ability. Basically we all receive information in different ways. Some people get dreams, some people see images, hear things, feel things etc. The more that we pay attention to these feelings the stronger the ability becomes. If one ignores their abilities it becomes dormant and may fade away.

For me I see images, hear things, feel things and the dead talk to me. Being a MEDIUM I cannot just press a button and make it happen. As far as the communication with those on the other side. There is no special phone number to dial up to God and ask to connect to a loved one. " It is not Burger King". We cannot have it our way! Keep in mind if someone is quiet in this life, the same rings true on the other side. Also the opposite, if someone was loud here, they are usually loud on the other side.

There is no particular order for the way that the information comes to me. I am dyslexic, and have ADD. So basically it is a giant puzzle board that I try to put together for my clients. "Very much like how children daydream." However, each puzzle is specific for that reading and/or that person. A lot of what I get is symbolism with real images. I also do medical intuitive work. I had a reoccurring dream ten years ago, that my dad was pregnant for three months and he was getting a c-section. Later on it turned out that he had to have triple hernia surgery done. So basically he looked pregnant. The symbols in the dream contained the message about my father’s upcoming surgery.

Also, please understand that no one can tell us how long we are going to live and there is no such thing as magic or spells or curses, etc. If there were Practitioners like me would be millionaires.

Francine Tesler

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