Andrea Justad serves as the President of Head First, Inc. providing coaching and expert advice for business leaders, entrepreneurs and high performing teams. Ms. Justad believes that great leaders invest in developing their people.  She has chosen a career of service, providing guidance to business leaders for over 20 years in large corporate environments as well as small and fast growing, entrepreneurial environments.

Her professional experience includes running a million dollar niche consulting firm, many complex negotiations for clients, guiding organizations through dramatic change with outcomes ranging from exploding revenue achievements, recognition on a local, national and worldwide scale, and the ability to foster relationships that exponentially advance business objectives.  Her passion for technology and business has served firms ranging from multi-billion dollar Financial Services organizations to specialty outfits delivering niche services or ground breaking software solutions.

Andrea obtained her Bachelor’s of Science in Finance from DePaul University in Chicago, Illinois.  Andrea is involved in her community through volunteering and supporting her sons in their Scouting achievements. 

​Prior to creating Head First Enterprises in 2015, Ms. Justad created, marketed and implemented a Strategic Vendor Management framework providing procurement practices that dramatically advanced business outcomes for her clients.