Out with the old ...in with the new. Today's show will focus on creating a Virtual Book Tour for the author and book. Judith's guest is D’vorah Lansky, M.Ed. She has been marketing online and mentoring authors since 2007 and the bestselling author of Book Marketing Made Easy and 21 Ways to Launch a Successful Virtual Book Tour. D'vorah produces the Annual Book Marketing Conference Online.

D’vorah supports authors in developing their online presence. She is passionate about online marketing as well as helping authors grow their business and their book sales.

What is a Virtual Book Tour?
Learn the 3 most important things to prep for a Virtual Book Tour. 
Why a blog is critical to your success.
Tips for getting blog ready for their Virtual Book Tour.
How to create awesome content to attract participants.
When and how to use multimedia in the Virtual Book Tour 
How to locate and connect with blogs to tour.
What to look for in a blog they are considering touring to.

Another terrific hour on Author U - Your Guide to Book Publishing with Dr. Judith Briles.