This week's show on Author U - Your Guide to Book Publishing is all treats, no tricks. Using social media to sell your books is the portal that every author needs to understand, to use, and remove the resistance roadblocks that hinder their results.

Today's guest is Aliza Sherman, a pioneer in all things "web"--she is an co-author of the best-selling Social Media Engagement for Dummies. Her early work on the Internet and in the early days of Silicon Alley helped pave the way for today's new media industry. In 1995, she started the first woman-owned, full-service Internet company, Cybergrrl, Inc., and the first global Internet networking organization for women, Webgrrls International. That year, Newsweek named her one of the “Top 50 People Who Matter Most on the Internet." More recently, Fast Company featured her as one of the “Most Powerful Women in Technology” and Business Insider listed her as one of the “100 Most Influential Tech Women on Twitter.”  

 You will learn:

• How much time do you need to invest in social media.
• How much money do you need to invest in your social media strategies. 
• How to build your author platform through social media.
• How to create a community and get it thriving.
• How to create pre-sales via your social media channels.
• How to convert your postings to purchases. 
• How Fiction authors can develop charactes and narrative with social media tools.
• How to avoid social media pitfalls.

Get ready for a fast-moving indepth show... your website, your blogging, your Tweeting, your posting, your ______ wil not be the same. And will be doing a happy dance! Another great show with Dr. Judith Briles and Author U-Your Guide to Book Publishing.