Your book is coming. Your book is limping along. How are you going to shout it out? By yourself ... or are you going to bring in a publicity specialist? Today's author needs to know what's working in publicty; how to get it; when to avoid it; what to do when an interview goes sour and so much more. The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles and her guest expert Julie Schoerke, CEO of JKS Communications, specializing in books and authors.

What MATTERS between the Covers of Your Book are critical to your content!

You will learn ...

• Key elements to a successful publicity campaign.
• Get ideas to resurrect on old book and make it sound "new". 
• What to accept and what to reject in interviews.
• What you need in a media kit to extract journalists and producers.
• How to self-correct an interview on the spot.

and of course, much more ... 

Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.