Tom Ladegaard was this week's guest on Success Profiles Radio. He is an intellectual property attorney and we discussed protecting what you have created in your business.
We discussed the three ways he used to build his legal practice, how to intelligently pick the right intellectual property attorney, and common misconceptions people have about this topic.
We also discussed the differences between trademarks and copyrights, how to retain your rights when you hire others to create collateral materials for you, the use of stock photos, and using "royalty free" materials.
In addition, we discussion when to register for your protections, how to know what your remedies are if you believe someone has infringed on your work, how to protect your brand outside of your home country, and dealing with "copyright trolls".
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