Success Profiles Radio 06/26/17 show

Babak Azad was this week's guest on Success Profiles Radio. He was previously the SVP of Media and Customer Acquisition at Beachbody, creators of P90x, 21 Day Fix, and Shakeology. His teams managed all offline and online media, telesales, and web testing and landing page optimization efforts. During his tenure, they ran over 500 million dollars in media and acquired over 10 million new customers.

We discussed how to scale a business using Beachbody as a case study. Topics included what worked and what didn't in terms of customer acquisition, how to identify whether or not a JV opportunity is aligned with your mission, defining a price point that works best, the benefits of having A players on your team rather than B or C players, the importance of corporate culture to attract top employees and customers, and the benefits of having a subscription model in your business.

We discussed these topics and so much more on the show. You can download and subscribe to Success Profiles Radio on iTunes for free anytime. You can also listen to any previous episode at www.successprofilesradio.com

Return to the Success Profiles Radio Show Page
Link to Article
Recent Shows
Title Date
Ursula Mentjes Discusses How To Double Your Sales in 90 Days
01-19-2020
Stedman Graham and Bobbi DePorter Discuss Creating A Foundation To Positively Empower Young People To Become Leaders
01-12-2020
Bob Circosta Discusses His Book "Life's A Pitch" And How He Generated Over $6 Billion In Sales In Television
01-02-2020
Cort Davies Discusses Having A Rare Form Of Cancer, The Docuseries And Nonprofit He Created, And His TEDX Talk About The Missing Link To Cancer
12-22-2019
Luke Peters Discusses Scaling a Business From Zero To Multiple 8 Figures In Sales
12-15-2019
Earl Bell Discusses Team Building, Establishing A Strong Corporate Culture, And Developing Employees
12-04-2019
View All Podcasts
Success Profiles: Conversations With High Achievers




Success Profiles: Conversations with High Achievers Volume 2




Success Profiles: Mental Toughness and Sales


Available Now on Amazon



Connect with Me




Covered on Entrepreneur.com




Stress Relief

Google+