Success Profiles Radio 06/26/17 show

Babak Azad was this week's guest on Success Profiles Radio. He was previously the SVP of Media and Customer Acquisition at Beachbody, creators of P90x, 21 Day Fix, and Shakeology. His teams managed all offline and online media, telesales, and web testing and landing page optimization efforts. During his tenure, they ran over 500 million dollars in media and acquired over 10 million new customers.

We discussed how to scale a business using Beachbody as a case study. Topics included what worked and what didn't in terms of customer acquisition, how to identify whether or not a JV opportunity is aligned with your mission, defining a price point that works best, the benefits of having A players on your team rather than B or C players, the importance of corporate culture to attract top employees and customers, and the benefits of having a subscription model in your business.

We discussed these topics and so much more on the show. You can download and subscribe to Success Profiles Radio on iTunes for free anytime. You can also listen to any previous episode at www.successprofilesradio.com

Return to the Success Profiles Radio Show Page
Link to Article
Recent Shows
Title Date
Loral Langemeier Discusses Creating Wealth And Investing In Cryptocurrency, Cannabis, And Blockchain
11-11-2018
Davey Williams Discussed Co-Creating An Impactful Nonprofit And Running A Coaching Program Through A Set Of Powerful Core Values
11-03-2018
Seth Greene Discusses How To Make Customers Appear Like Magic By Helping Them Dominate Their Markets
10-28-2018
Dina Dwyer-Owens Discusses Her Experience On Undercover Boss, And How She Built A Powerful Brand By Emphasizing Culture And Values In Her Company
10-21-2018
Lukas Resheske Discusses Creating a 7-Figure Copywriting Business
10-16-2018
Marco Robinson Discusses Real Estate Investing, Giving Away A House on Television, And Building The First Charity On The Blockchain
10-11-2018
View All Podcasts
Subscribe to Podcast feed
Success Profiles: Conversations With High Achievers




Success Profiles: Mental Toughness and Sales


Available Now on Amazon



Connect with Me




Covered on Entrepreneur.com




Stress Relief

Google+